Originally I was helping my friend to sell his MM. 4 months later I just decided to purchase it for myself since i was in the market looking for a good quality watch from Tag, Victorinox, Certina and a like. I figured, if a bought a new watch it will depreciate at 1/3 of the value as soon as i get out of the store. Then another thing I had to consider was the coolness factor of the watch since most watch at the 600-800USD price range looks the same. Also I had to consider the rarity of the product, fortunately there's only a handful of individuals in the Philippines who owns and collects oakley watches. This being my first oakley watch now I want to get more. My wife's gonna kill me. hahahaha... Paid about 660-700USD Although one thing Im iffy about is that this is cerakoted and not blasted. I hope the cerakoting holds up to daily use.