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Another $3 USD mark-up?

Ventruck

I am Jim Jannard...
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Sorry if I'm late, as shopping for new Oakleys is hardly a thing for me, but literally added another $3 USD on top of standard retail pricing?

As a business practice, I don't understand this one. I would've assumed something about import taxes or increased production costs, but I'm pretty sure I haven't seen other retails have to do this. Usually when I see a price hike, it's because a company is aggressively capitalizing on demand — like Nike/ Jordan. This slightly incremental thing is weird.
 
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