All responses are pretty on spot for this. CUSTOM to Oakley means they take a normal frame and change the lens to what color you want and then charge more. Pretty much a RIP off. Then give you a Custom Box, which is just black one piece with custom on the side. Been better off Getting BNIB and then a set on the side, BUT if that is all they had, then at least you got one. Also the F and F you had to ask them for. They won't typically tell you about it. Makes more money for them. The higher amount that month, gets them a bonus. THEY do get bonuses for sales numbers if high enough.