Forbes About Oakley And Marketing

[Juleye Exclusive Eyewear]

A great article, which I thought I'd share

Lessons From The Quiet Brand At The Olympics: Oakley - Forbes

 

[GRFMotorsports]

Good article..... now if they would just listen are create something edgy again like years gone by!

 

[Frogskins]

Good article..... now if they would just listen are create something edgy again like years gone by!

:amen:

 

[Batwolf]

The Olympics were a brilliant marketing effort by Oakley that will bring in a lot of money for the company.

 

[OakleyCan]

The Olympics were a brilliant marketing effort by Oakley that will bring in a lot of money for the company.

As the Chilean mining incident. Epic marketing, although portrayed as a humanitarian effort. Or perhaps just a humanitarian effort that evolved into a great marketing event... You be the judge

 

[BriP]

As the Chilean mining incident. Epic marketing, although portrayed as a humanitarian effort. Or perhaps just a humanitarian effort that evolved into a great marketing event... You be the judge

yeah thts the thing.. walk the thin line between the two, call it humanitarian and score mass marketing... noone can say different. smart is what it is..

 

[Juleye Exclusive Eyewear]

I think they really know how marketing works. Just as Apple does, I am also always impressed by their way of marketing