This brand is an investment right now.... if you buy to flip MEx and get mad cash TODAY... Good luck and best wishes LOL! It is those who get in early and have faith and loyalty to the brand who will reap the benefits of the future. I grabbed on by the teeth from day 1 because anyone who does even a little research on the Jannards will see in clear print they are creators and geniuses when it comes to bringing art to industry. There is none better and they are smart people. Now what if I was wrong and I now own 150 pair of glasses I cannot get $50 for cause they failed? Risk vs Reward and that is how it works. Those who had the vision to hoard Oakley when Oakley was in its prime are VERY rewarded today.With that being said tho, this brand is full of it rn. It’s so small and early it’s only people who really care about what they’re wearing on their face!